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Comparing Luxury Italian Bathroom Vanities: Berloni Bagno, Baden Haus & Alice Ceramica

  • Writer: Rene Maan
    Rene Maan
  • Jul 15
  • 5 min read

A bathroom vanity does more than provide storage. It defines the visual character of the room, influences how people interact with the space every day, and often becomes the focal point of the entire bathroom.

At Pontem Home, we carry three distinct Italian brands: Berloni Bagno, Baden Haus, and Alice Ceramica. While all three deliver exceptional European craftsmanship and premium quality, they each approach bathroom design differently.

Rather than asking which brand is "better," ask:

Which vanity best matches your aesthetic, your budget and the way the space will be used?

If you're looking for...

Consider...

Highly customizable, architectural furniture

Berloni Bagno

Contemporary design with practical everyday functionality

Baden Haus

Sculptural statement pieces with artistic Italian character

Alice Ceramica

Berloni Bagno: For Projects That Demand Design Flexibility 

Berloni Bagno is ideal for designers who want the freedom to create something highly tailored.

Founded in Italy in 1976, Berloni manufactures its collections entirely in-house.  From raw material processing to finishing, their production process allows for exceptional quality control and remarkable design flexibility.

Designers can also choose from more than 100 finishes, including Berloni's signature high-gloss lacquers with a mirror-like reflective surface and refined matte lacquers. Each lacquered panel receives seven layers of lacquer, creating an exceptionally smooth, durable finish with remarkable depth and consistency.


Best suited for:

  • Luxury custom homes

  • High-end residential remodels

  • Interior designers seeking personalization

  • Primary bathrooms where the vanity is a design centerpiece

Strengths: 

  • Extensive modular configurations

  • More than 100 finish options

  • Specialized high-gloss mirror-like and matte lacquer finishes

  • Seven-layer lacquer process for exceptional color depth and quality

  • Architectural contemporary aesthetic

  • Excellent for bespoke design solutions

Popular Pontem Vanity Collections: Piani, Pura, Way, Way Round, Speed, Suite Vintage, and Xilo.


Baden Haus: For Everyday Luxury with Smart Functionality 

Some bathrooms need to balance beautiful design with practical daily use. That's where Baden Haus shines.

Founded in 1979, Baden Haus has grown into one of Italy's largest bathroom furniture manufacturers while maintaining a strong focus on sustainability and quality. Its furniture is manufactured using environmentally responsible practices and PEFC-certified materials.

The collections often feature clean contemporary lines, generous storage, integrated organization, and thoughtfully engineered details that make everyday routines easier.

Rather than demanding attention, Baden Haus creates calm, refined spaces that feel effortless to live with.

Best suited for:

  • Family homes

  • Kids bathrooms and powder rooms

  • Designers seeking clean contemporary aesthetics

  • Projects where storage matters as much as appearance

Strengths

  • Excellent storage solutions

  • Contemporary European styling

  • Eco-conscious manufacturing

  • Easy to coordinate across different bathroom layouts


Collections such as Portofino, Roma, Idra, Vague, and Olimpia demonstrate how functional furniture can still feel distinctly luxurious.

Alice Ceramica: For Bathrooms with Artistic Personality 

Alice Ceramica approaches bathroom furniture from a different perspective.

Known internationally for innovative ceramic design, Alice creates products that often blur the line between functional fixture and sculptural object. Since 1998, the company has earned recognition for pushing the possibilities of Italian ceramic craftsmanship through distinctive forms and patented designs.

Its console collections feel lighter and more expressive than traditional cabinetry, making them an excellent choice when the goal is to create visual impact without overwhelming the room.

Best suited for:

  • Powder rooms

  • Luxury guest bathrooms

  • Boutique hotels

  • Contemporary interiors

  • Designers looking for statement pieces

Strengths:

  • Sculptural Italian design

  • Distinctive ceramic expertise

  • Elegant console styling

  • Strong visual identity

  • Ideal for creating memorable bathrooms

For homeowners who appreciate furniture that doubles as art, Alice Ceramica offers a uniquely expressive approach.


 

Which Brand Fits Your Design Style? 


Choose Berloni Bagno if you value...

  • Customization

  • Architectural minimalism

  • 100+ high-gloss and matte finishes

  • Design flexibility

Choose Baden Haus if you value...

  • Everyday functionality

  • Practical storage

  • Modern versatility

  • Sustainable craftsmanship

Choose Alice Ceramica if you value...

  • Sculptural elegance

  • Artistic expression

  • Statement-making design

  • Distinctive Italian ceramics

The Right Vanity Isn't About One Brand Being Better 

Each collection available through Pontem Home reflects a different philosophy of luxury bathroom design.

Some projects call for the customization and precision of Berloni Bagno. Others benefit from the practical sophistication of Baden Haus. And sometimes, the perfect solution is the artistic personality of Alice Ceramica.

The best vanity isn't determined by the logo on the cabinet—it's determined by how well it supports the vision for the space.

Whether you're designing a serene primary suite or a dramatic powder room, choosing the right vanity starts with understanding how each collection brings something different to the design conversation.

At Pontem Home, we're here to help designers, architects, builders, and homeowners find the collection that fits both the space and the story they want that bathroom to tell.



Frequently Asked Questions:

What's the difference between a bathroom vanity and a bathroom console?

A bathroom vanity typically includes an enclosed cabinet that provides storage beneath the sink, making it a practical choice for everyday essentials. A bathroom console has a lighter, more open design, often supported by legs or a minimalist frame. While some consoles include drawers or shelving, they're generally chosen for their visual elegance and ability to make a bathroom feel more spacious.


Which luxury bathroom vanity is best for a primary bathroom?

It depends on how the space will be used. If customization is the priority, Berloni Bagno offers modular collections that can be tailored to your layout and storage needs. If you're looking for practical storage and a clean contemporary aesthetic, Baden Haus is an excellent choice. Both brands work well in primary bathrooms, with the right selection depending on the goals of the project.


Are Italian bathroom vanities worth the investment?

Many homeowners and designers choose Italian bathroom furniture for its combination of craftsmanship, thoughtful design, and premium materials. Beyond appearance, quality Italian vanities are built for long-term durability. They offer details such as precision joinery, refined finishes, and carefully considered proportions that contribute to a more polished finished space.


Which vanity is best for a small bathroom? 

For compact bathrooms or powder rooms, Alice Ceramica's console collections can create a more open, airy feel thanks to their lighter visual profile. Floating or modular vanity collections from Berloni Bagno and select compact designs from Baden Haus such as the 20" wide Roma Collection can also maximize space while maintaining functionality.


Can luxury bathroom vanities be customized?

Some can. Berloni Bagno is particularly well known for its modular approach, allowing designers to customize configurations, finishes, storage options, countertops, and sinks for many collections. Customization options vary by collection and manufacturer, so it's worth discussing your project's requirements before making a selection.


How do I choose the right bathroom vanity?

Start by thinking beyond style. Consider how much storage you need, how the bathroom will be used, whether the space should feel light and open or more substantial, and how the vanity will coordinate with your tile, lighting, and fixtures. The best choice is the one that supports both the design vision and the way the room functions every day. Explore Pontem Home Bathroom Vanity & Console Collections


Can I see these vanities before making a decision?

Yes. While online photos are a great starting point, seeing a vanity in person makes it much easier to compare finishes, proportions, materials, and craftsmanship. Visit the Pontem Home Experience Center to explore collections from Berloni Bagno, Baden Haus, and Alice Ceramica side-by-side, or use our Dealer Locator to find an authorized showroom near you.



 
 
 

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